This week on the podcast, Chris and Chris continue discussing how to handle objections with “That’s too expensive” and “I can’t afford it.” These objections can get confusing because they can mean the same thing. They can also mean different things. So how do you know? In this episode, we do what we have done with the previous objections. We break it down to truly learn what the customer may mean when they say the objection. It’s important to listen to what they’re saying but also to hear what they’re telling you. Get read to LEAP through the money objections.