Reducing Fear and Boosting Your Closing Rate
You have to find a way to remove risk from a situation in order to make a sale. Removing risk from our sales process is something we’re familiar with. For example, we currently have plans to host our live classroom training events in August. With the current state of affairs, we realize our clients might be reluctant to book tickets for our live classroom training events. That’s why we at Service Excellence Training are removing risk from our sales process. We have an agreement with the venue to refund cancellations and we are going to refund tickets if our clients are unable to make it.
How Home Service Businesses Can Reduce Risk
It’s human psychology that people will not make a move if the benefit of gain doesn’t outweigh the fear of risk. People need to feel secure when they make their decisions and this applies to home services as well.
- Ensure Technicians Have The Right PPE Equipment – Protecting your technicians and your clients by equipping your team with adequate PPE equipment will build trust and reduce risk for everyone involved.
- Additional Safety Measures – Making sure your technicians take additional safety measures like sanitizing their job sites will show your clients that you’re willing to go the extra mile.
- Financing Programs – Right now the economy is in steep decline and many people are losing their jobs or they fear losing their jobs. We encourage you to look into additional financing programs available right now.
Another way Service Excellence Training is personally reducing risk right now is by implementing the C.A.R.E.S Program. This program provides subsidized funding for a multitude of training programs at Service Excellence Training, including our live classroom events and PACT 12.
Learn How to Pivot
With everything going on, it’s important that you are prepared to pivot. This means you need to be ready for anything, including economic turmoil, increased government regulations and the potential of second or even third waves of coronavirus.
Right now we’re helping HVAC owners understand and meet the 12 essential KPIs of running an HVAC business with the PACT 12 growth program. Don’t worry plumbers, electricians and roofers, your PACT 12 is coming down the road soon!
